DIOR

Saint Honoré, Paris

The historic partnership between Dior and Prugent Diam Europe began several years ago with the shopfitting of a first boutique. When the luxury brand name decided to revamp its visual identity at Faubourg St Honoré in Paris, it turned once again to Prugent Diam Europe. Following the project’s structural work, Prugent Diam Europe stepped in to manage the site’s entire finishing works. In three months, the company developed the technical components of the new designs, which mobilised expertise across several different trades. The Faubourg St Honoré Dior fragrance boutique is an exceptional creation, elegantly stylish with its Carrara white marble and black-lacquered metal finish. Next generation OLED display walls create a high-tech ambiance.